Aftermath

After the shredding, there was a negotiation with the buyer to confirm the sale, and on 11 October it was agreed that the sale would go through at the full original price. The work was renamed by Pest Control, from Girl with Balloon, to Love is in the Bin. Market watchers speculated that the self-destruction would increase the artwork's value. Sotheby's released a statement that called it "the first artwork in history to have been created live during an auction".

It was reported that the artist uploaded a video of the event onto Instagram, showing the construction of the shredding mechanism and frame, but deleted the post. Banksy has released another video indicating that the painting was intended to be shredded completely, showing the painting being shredded with the words: "In rehearsals it worked every time".

It was sold by auction at Sotheby's on 14 October 2021 for £18,582,000, a record for the artist, against a £4-6 million guide price.